Ep9: Freemium vs. Premium, and Consumer Data Rights

Digital healthcare strategists Matt Balogh, Buddy Scalera, and Chris Cullmann discuss freemium vs. premium models, iOS 9 ad blocking, and consumer data rights and privacy. Download Episode 9. Show Notes: Google Contributor Ghostery Youtube subscription announcement The Tradeoff Fallacy: How Marketers Are Misrepresenting American Consumers and Opening Them Up to Exploitation IBM Watson Health and the Future of Healthcare

Ep7: CIO vs CMO and The Uber of Health Care

Digital healthcare strategists Matt Balogh, Buddy Scalera, and Chris Cullmann discuss how the data and technology is disrupting the c-suite and how new models like Uber are disrupting health care and marketing. Download Episode 7. Show Notes: How the information economy is changing the C-suite John Chambers last keynote as CEO of CISCO